The most impactful businesses usually have intriguing stories behind their brand. TED.com is a website that hosts many videos that showcase diverse and inspirational speeches. One in particular that I would like to discuss is a graduation speech that Steve Jobs gave at Stanford University entitled “How To Live Before You Die.”
Throughout his speech he discussed three main stories from his life that were very inspiring to me, as his speech was geared toward recent graduates. One in particular I would like to discuss pertains to his struggle with college and how he was never actually a college graduate. He discusses the reasoning behind his choice to drop out of the required classes for his chosen degree and how he started attending lessons that just carried a personal interest for him, with no actual direction or final education. One class in particular that made a huge impact on his future career path was a class dedicated to calligraphy. The class discussed typefaces and the psychology behind using different styles. His passion was sparked by the nature of creativity that surrounded the class. It was ten years later when he began the construction of the Macintosh Company that he brought back the love of calligraphy to the designs of his computer. Without that class he might have never had the idea to design a computer with such an artistically creative look that the Mac computers now have, making them successful and unique when compared to other computer programs.
In his speech Jobs states that, “You can never connect the dots looking forward” and that you have to follow your heart and passion while having faith that everything will work out how it is suppose to. Then, and only then, will you be able to look back and connect the dots once you are finished. This speech was very inspiring to me personally. It reminded me that the most important thing to remember is to love what you do. That is when your personal happiness will flourish, and if you follow your passion you are bound to accomplish great things. You can learn more about Steve Jobs at http://www.biography.com/people/steve-jobs-9354805.
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